Amsterdam, 5 November 2008, In the category of 8 to 12 year olds, the general public has selected MOOV manufactured by BERG Toys as the Toy of the Year 2008! MOOV is a building package that allows you to design and build your own vehicle in a trice and it was includes in a short list that consumers could vote upon.
The vote
A professional jury consisting of 12 people from retail organisations, journalists and toy experts, nominated five articles – out of 200 submissions – in the each age category. The jury wrote the following about MOOV: “A Dutch invention which is extremely sound and robust. You build your own vehicle; your tools are your hands. Build, toil and race.” Read the rest of this post »
Outdoor specialist lets sporty young racers build their own machines
With its MOOV construction system, BERG Toys is now marketing an outstanding innovation in the field of toy vehicles which stimulates the creativity and dexterity of budding young engineers in a very special way. Children from the age of five can use timber pieces, specially shaped plastic rings, steel parts and pneumatic tyres to build four different vehicles: go-kart, scooter, recumbent bike or trike. And all that is possible using just the hands, and no tools. So the specialists in outdoor toys are now offering an extraordinary plaything, with unlimited variations. The real showstopper: if a youngster no longer wants to play on his machine, he can simply build another.
In developing MOOV the designers at BERG Toys recall the good old self-built “soap boxes” of the Fifties, which these days are rarely if ever seen in our neighbourhoods. With the return of these vehicles, BERG Toys are not only resurrecting the childhood legend but also heralding a new era of play. Because true to the maxim of “Make it – Move it” children face a new challenge: before they can race all over the place in one of the four racers, they have to build it. Read the rest of this post »